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UK: Nature & More replaces labels with laser mark

Fresh Produce Journal: Dutch organic supplier Nature & More has partnered with Swedish retailer ICA in a large-scale trial of laser-branded fresh produce.

Dubbed ‘Natural Branding’, the technique uses laser marking to replace sticky labels and reduce plastic packaging. It has been developed by Spanish firm Laser Food, which has been trialling it on a small-scale across Europe for several years.

Read the full article at the Fresh Produce Journal website